During the pandemic and amidst lockdown along with social distancing, the only option we had is to buy everything online. Whether it is sanitizers or medicines, grocery items, fruits and vegetables or everything else, an eCommerce portal was something that we all were looking for. Thus, whenever there is a surge in demand for eCommerce sites for buying goods, naturally the sellers also need to be ready with a state-of-the-art eCommerce website.
To develop such a website or solution, you must hire a reputed custom eCommerce development company. A company that has a decent track record in developing similar solutions must always be preferred. Client testimonies and feedback also means a lot. The company you hire must have a dedicated team of resources. It must work as per your preferences and add value whenever possible. The company must value your association with it and look for long-term relationships.
Additionally, a one-stop-shop company offering a full circle of services should be your first choice. The company you hire must be able to develop solutions as per the current trends in the eCommerce world. They are as follows:
Voice Search: Today is the world of voice search. We tend to use Google Assistant, Alexa, and Siri a lot in our day to day lives. We ask them all sorts of questions and even for buying different stuff. Thus, if you are developing eCommerce development solutions or websites in 2021, it must have this feature. This feature doesn’t only save the time of your customers but also offers them a fabulous shopping experience.
Digital Marketing: If you want your eCommerce solution to generate revenue and reach your growth objectives, then your development company must do proper digital marketing. The company must take your business not just across India but if possible, across the world. Digital marketing should be totally ROI driven. They must have all sorts of know-how on different types of SEO and SEM analytics. They should have complete expertise in amazon web services, Google Ads and Red Hat.
Artificial Intelligence (AI): This technology helps in identifying market patterns and helps you to formulate your eCommerce strategies accordingly. Artificial intelligence keeps a track of your browsing history and based on that recommends relevant products. Thus, the chances of people busying from your eCommerce mobile app or portal become more. The company you hire must have expertise.
Augmented Reality (AR): This is another trend that is taking the world of eCommerce by storm. For example, you are buying a pair of glasses or a frame for yourself. Augmented reality enabled app allows you to click a picture of yours and add any frame on top of your face. Thus, you get an idea of which frame will suit your face the most.
Enhanced Shipping Options: Your eCommerce website or app must offer various shipping options. There must be a certain cart value that should offer a free delivery option. Apart from that, there should be a faster delivery option which should be accessible to customers if they pay a certain amount of delivery charge. A development company while developing your eCommerce app or portal must integrate these shipping options.
Social Payments: Your eCommerce app development company must also integrate the latest trend in payment mechanism that is social payments. Thanks to WhatsApp Pay, Google Pay, Amazon Pay and so on life has become smooth as far as paying and receiving payment is concerned. You must leverage this trend to your advantage by integrating social payment platforms into your solution.
To conclude, if you want to bump up your ROI with a perfect eCommerce solution then find a good eCommerce developer today.